PRESTIGE WELLNESS SANDWICH BISCUITS WITH UBE CREAM WIN BEST HEALTH & FUNCTIONAL SNACK AWARD AT ISM MIDDLE EAST 2026

Better-for-you should never mean less delicious. Great taste. An unforgettable colour. A whole new experience of indulgence.

PRESTIGE Wellness Sandwich Biscuits with Ube Cream have been named Winner of the Best Health & Functional Snack Award at ISM Middle East 2026 in Dubai, marking a significant international achievement for PRESTIGE and reinforcing the company’s commitment to innovation, exceptional taste and product excellence.

This prestigious award recognises a bold new interpretation of the traditional sandwich biscuit, combining three defining elements: no added sugar, wholegrain oats and an exotic ube cream filling.

 

WHY UBE – Inspired by Southeast Asian food culture, ube brings a distinctive, subtly nutty flavour and a striking purple colour to a familiar favourite. Sweetened with stevia and maltitol, the biscuits combine innovative formulation with an exciting sensory experience, responding to consumers’ growing appetite for flavour discovery, unexpected combinations and visually distinctive products.

Great flavour. An unforgettable colour. A whole new experience of indulgence.

This international recognition celebrates not only an outstanding product, but also the creativity, expertise and dedication of the PRESTIGE team behind its development. It highlights the company’s ability to transform emerging consumer trends into distinctive, award-winning products with international appeal.

 

WHY PRESTIGE WELLNESS

Consumers are increasingly looking for snacks with carefully selected ingredients and improved nutritional profiles, without sacrificing the pleasure of great taste.

PRESTIGE’s mission was to create a range of delicious, high-quality biscuits and wafers with no added sugar, without compromising on taste or enjoyment. The goal was to offer more choice to consumers who are mindful of their sugar intake, including those managing specific dietary needs, while delivering the indulgent experience everyone expects from their favourite sweet treats.

 

Our award-winning PRESTIGE Wellness Sandwich Biscuits with Ube Cream are the latest addition to our growing portfolio of innovative biscuits and wafers, which includes:

Biscuits & Sandwich Biscuits

  • PRESTIGE Wellness Cocoa Biscuits
  • PRESTIGE Wellness Oats Biscuits
  • PRESTIGE Wellness Digestive Thins
  • PRESTIGE Wellness Sandwich Biscuits with Probiotic Cream
  • PRESTIGE Wellness Sandwich Biscuits with Matcha Cream

 

Wafers

  • PRESTIGE Wellness Single Uncoated Cocoa Wafer
  • PRESTIGE Wellness Single Coated Cocoa Wafer
  • PRESTIGE Wellness Tahini Wafers
  • PRESTIGE Wellness Cocoa Wafers

Each product brings its own distinctive flavour experience, united by one philosophy: better-for-you should never mean less delicious.

 

WHY ISM MIDDLE EAST | Where Innovation Meets International Business

ISM Middle East is a leading international platform for the sweets and snacks industry, providing valuable access to buyers, distributors and decision-makers from the Middle East, Africa, Asia and beyond.

Having participated for several consecutive years, PRESTIGE values the exhibition for its professional organisation, diverse product selection and, most importantly, the quality of its international trade visitors.

It offers an exceptional opportunity to showcase innovation, strengthen partnerships and connect with high-potential export markets.

ISM Middle East enables the company to connect with valuable existing and potential partners, explore new distribution opportunities and introduce innovations to international buyers.

 

ABOUT PRESTIGE | Trusted European Supplier in Confectionery

PRESTIGE is one of Bulgaria’s leading food manufacturers and the country’s market leader in biscuits, wafers and mini cakes. The company is part of Valeo Foods Group and combines over 30 years of manufacturing expertise. With products available in more than 40 countries all around the world, the company is a trusted European supplier recognised for exceptional taste, uncompromising quality and innovation.

Its state-of-the-art production facility and in-house R&D laboratory enable PRESTIGE to transform emerging consumer trends into innovative products that meet the highest international standards.

 

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